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viewEventImage34899

2022

Aug

11

How To Attract More Customers- Value Proposition Canvas

Grand Rapids, Michigan

12:00 PM to 01:30 PM


How To Attract More Customers

using the

Value Proposition Canvas

a tool that helps design a statement that clearly identifies the benefits your company's products and services will deliver to your customers. It should be simple, relevant, and intuitively understandable

In this webinar:

  • Gain an understanding of each of your individual Customers Segments
  • How to gain more customers by creating specific Value Propositions for each of your Customer Segments 
  • The rationale of how your company creates, delivers, and captures value
  • Learn how to clarify and explain the 9 key components of your business model on one page


viewEventImage34570

2022

Aug

11

Live Q&A – Expert Advice and Solutions for Black-Owned Business Challenges

Online Event, Grand Rapids, Michigan

01:00 PM to 02:00 PM

National Black Business Month was created to recognize and support the economic development of black entrepreneurs and business owners from across the united states.

Join us for an hour-long QA session to answer your questions about starting, managing, and maintaining your business.

Dedicated to answering your questions, we have invited small business expert Marc E. Parham, financial expert Phyllis Johnson, and e-commerce expert John Lawson.

viewEventImage34898

2022

Aug

11

Becoming an Employer of Choice

Online Event, Grand Rapids, Michigan

03:00 PM to 04:30 PM


The landscape of labor has definitely changed in the last few years. Companies, small and large, are struggling to find and keep people. This presentation will look at exploring how to become an employer of choice in a vanishing workforce, explore the short and long term strategies and how to think differently about your culture despite economic changes

viewEventImage34569

2022

Aug

18

Email Marketing Strategies to Propel Your Business Growth

Online Event, Grand Rapids, Michigan

01:00 PM to 02:00 PM

Research says that for every $1 spent on email marketing, there is an average $44 return on investment. You must implement the right strategy if your business wants to generate similar results.

In this webinar, expert presenter Patty Ross will show you the fundamentals and the advanced techniques of email marketing that will help propel your email efforts into a positive return on investment.

In this webinar, you will learn:

  • The 5 C’s of email marketing
  • What to look for when choosing an email platform for your business
  • How to use a content calendar to plan your email campaigns

viewEventImage34906

2022

Aug

18

Email Marketing Strategies to Propel Your Business Growth

Online Event, Grand Rapids, Michigan

01:00 PM to 02:30 PM


Research says that for every $1 spent on email marketing, there is an average $44 return on investment. You must implement the right strategy if your business wants to generate similar results.

In this webinar, expert presenter Patty Ross will show you the fundamentals and the advanced techniques of email marketing that will help propel your email efforts into a positive return on investment.

In this webinar, you will learn:

  • The 5 C’s of email marketing
  • What to look for when choosing an email platform for your business
  • How to use a content calendar to plan your email campaigns

viewEventImage34897

2022

Aug

18

GRABB presents: Sankofa Mixer and Pop up Marketplace

1530 Madison Avenue Southeast, Grand Rapids, MI

05:00 PM to 08:00 PM

We are excited to announce this year’s GRABB Sankofa Mixer & Pop-up marketplace!


Sankofa means “one must return to the past in order to move forward.” Thus the Akan believe that the past serves as a guide for planning the future. To the Akan, it is this wisdom in learning from the past which ensures a strong future.


GRABB Sankofa Mixer & Pop-up marketplace celebrating emerging Black entrepreneurs. From artisan candles and soap, to fresh baked goods and handmade wares, GRABB Sankofa Mixer & Pop-up marketplace will feature an exciting and diverse range of local vendors. Shop the Pop-up marketplace and support your neighborhood business economy in Grand Rapids!


Attendees will also have the opportunity to learn of GRABB’s Past (What we have done), Present (What we are currently doing), and Future (What we have in the works).


This event is FREE and open to the public!

viewEventImage34905

2022

Aug

23

Three Key Principles to Help Your Business Work for You

Online Event, Grand Rapids, Michigan

01:00 PM to 02:00 PM


What do you do when your business takes over your time and money? What happens when hard work isn’t enough to get it back? It’s time for your business to help you live the life you want instead of taking it away.

In this webinar, our expert presenter will show you how to build a business that works for you by developing yourself as a leader, creating an environment for your team to take on more tasks, and putting systems in place that produce consistent results.

Here is what you'll learn:

  • Gain the understanding of what, why, and how to develop and sustain a growing business
  • How to become the best leader and why it is the linchpin to success
  • Develop the skills to find and retain employees
  • Implement a systematic approach to satisfying your clients

viewEventImage34904

2022

Aug

25

How to Start a Business for Creative Types, Idea People, and Anybody with Passion

Online Event, Grand Rapids, Michigan

01:00 PM to 02:00 PM


Are you an artist, a writer, a professional cook, or maybe you’ve got a talent that can save people time and money? If you’re considering selling your creativity as a product, now is the time to take your talents to the business level.

In this webinar, creative business expert Robin Blakely will share how you can transform your professional dreams into a creative business.

Here is what you’ll learn:

  • The importance of determining the focus of your business
  • Understand the math that goes into cash flow, expenses, and profits
  • How to build an air-tight business ‘Boat’ that will keep you afloat
  • How to run your business while protecting your passion


viewEventImage34861

2022

Aug

30

Chance to Win $5,000! Michigan Good Food Fund Pitch at Start Garden's 5x5 Night

40 Pearl Street Northwest, Grand Rapids, MI

05:00 PM to 06:30 AM

MSU Center for Regional Food Systems is proud to partner with Start Garden, GROW, and the MSU Product Center to offer a 5 x 5 Night, a statewide competition for good food and farm businesses to “pitch” their business story in 5 minutes.

We are looking for food and farm businesses aligned with Michigan Good Food Fund’s mission (offers healthy, affordable food; includes racial diversity in ownership and/or employment; and is environmentally conscious). If you think your business is a fit, submit your idea for the August event by applying on the Start Garden website between July 27 and August 22. Five applicants will be selected to pitch in front of a live audience and have the chance to win $5,000!